Local radio stations in markets of all sizes have the audience, the authority and the reach. Cardigan builds tools to prove it, in terms this generation of buyers understands.
Your market, on your website, in your community's hands.
Cardigan Host creates and maintains a high-value local marketplace the station continuously shares with the community, and businesses share with each other. Delivering proof of radio's reach and reliability direct to consumer devices with GPS convenience.
Own the day. Every day.
Digital-native buyers who need rapid messaging and do-it-yourself ordering will have Cardigan Boost, delivering deals and top-of-mind awareness fast across your station cluster on-air platform.
Every interaction leaves a trace. Every trace becomes proof.
Station programming builds an upgrade to the listener experience through Cardigan Active. Every interaction leaves a trace, and those cumulative instances of engagement become reporting currency to show proof of listening.
Caller 9, rebuilt as a list-building machine.
Cardigan Caller substantially increases the value of all contesting by retaining all participant interaction, adding this data to Cardigan Active. Build your audience database with every contest.
The proposal your client actually approves.
Cardigan Builder assembles station proposals with the schedule studio, coverage maps, and clean PDFs that paginate perfectly. Approval in one click, every send tracked.
Your station's voice, amplified across every platform.
Polls and contests built inside Cardigan Active generate shareable content your listeners post to their own social channels, extending your station's reach past the broadcast signal.
Six touchpoints. One audience.
Ready to begin?
These connections are our entire revenue proposition. Cardigan's station-branded tools improve every connection between the station and its audience, the audience with advertisers, and advertisers with each other.