What it does
Every station gets a public profile page that shows the FCC signal contour overlaid on census tract data. Station reps use it in sales meetings. It is shareable and requires no login. Listeners and prospects can view it directly from any link.
The profile shows audience estimates, demographic breakdowns, and market context. Station teams walk into buyer meetings with a coverage map and population data that Nielsen either ignores or handles too coarsely.
Who uses it
- Station reps use it in sales meetings to show exactly who the signal reaches
- Prospective advertisers view the profile before or after a sales call
- GSM teams include the link in proposals as proof of market coverage
cardiganaudio.com/station-profile/{callsign}
Included in your $375/month subscription.